Saturday, November 5, 2011

Why Dylan Ribkoff?

If you have read our blog so far, you have probably noticed that men underwear is the topic of our blog. As mentioned before, one of our inspirations in writing that blog is the Montreal designer Dylan Ribkoff, which collection was born only one year ago.  

I think that now is the time to tell you why Dylan Ribkoff over any other underwear designer. Ribkoff’s motivation is to provide people with underwear that fits their personality. Imagine that you have a different pair of underwear for every state of mind and every occasion. Imagine how that could complement your life. That is about it. Doing underwear is about making clothing that will make you feel confident and proud. It is about looking the way you want to look, and showing everyone else what you are worth.  It is about expressing yourself. Thus, no need to be a model or an athlete to wear Ribkoff’s underwear, you only need to care about yourself. That’s the reason why Ribkoff’s apparel is so comfortable. It is because it is made for normal life and it is made to be worn everyday to make you feel good.
The facts that Dylan Ribkoff's undergarments are made from premium quality cotton, that they are crafted in Canada, and that they need to pass very strict quality controls only add to the fact that underwear matters.
Because what’s underneath matters.
-J-F.

Feel free to check out their:

11 comments:

  1. It is what's underneath that matters and i definetly think that dylan did a good job incorporating that into his branding.

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  2. I never thought men's underwear does so many things when people looking at you, im getting a pair for my boyfriend, and I'll be very proud of my decision ^^

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  3. Its one of the rare things that men wear everyday, so why not choose something comfortable as well as stylish? Very good article!

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  4. I agree so much with this... There's no way I'm going to wear boring clothing in general because I'm not a boring person, and underwear is just as important as a pair of jeans or a t-shirt. Funky on the outside, funky underneath!

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  5. thank you for commenting dear friends

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  6. When I visited Ribkoff's website I was amazed to see the amount of choice available to us. So many styles, so many colors. I'm glad to hear about a product that was thought out here and that is actually manufactured here. We must encourage local products, especially when they're stylish and high quality.

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  7. I never would of guessed that there was such a potentiel market for higher end underwear. Now that I have been around this blog and read a couple of comments, I realize that a lot of people are displeased by there uncomfortable underwear.

    JF brings up a good point in this article. You do not have to be a model to wear comfy higher end underwear. The fact that companies use body-builders and athletes to show their products, does not mean that the products are reserved to them. No matter your shape or size, you can still find quality undergarments.

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  8. This is actually great. Being a woman, feeling sexy or beautiful in every possible situation is important in terms of self-esteem. I don't see why men shouldn't have this opportunity too. Plus the possibility of having personality and style.

    Ribkoff definitely understood the needs of a modern men. And promoting local products and economy is more than great.

    Thanks for sharing this JF.

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  9. Brilliant point mentioned about the uniqueness of Dylan Ribkoff's product. Especially in terms of their advertisement, they are not selling the model, the're selling the product.

    Comfort, personality and style. Three aspect the should come from the product but mostly come from the emotions of the consumer wearing it. No need for fake imagery.

    Great article!

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  10. I couldn't agree more. I've actually gained an interested in Ribkoff's skivvies.

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  11. Very interesting information! I was not aware of
    that brand.

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